Leo Messi was introduced on Wednesday in the Princes’ Garden before his communal bath will live on Saturday in his new stadium and with all the fans. This show was flashy and typical of the signature of the player he is, and PSG took the opportunity to cover all corners of the planet. So the Paris club arranged several interviews with Leo after the press conference. The strategy set by the club was to give an interview to one of the powerful regional media and for this they agreed to speak about the player with media from Japan, China, the United States (CNN), the United Kingdom (BBC), Spain (El País), Argentina (ESPN) and two from France.
In addition, PSG, a club very committed to the new platforms, decided to give space to 433 (the leading social network in football with more than 40 million followers on Instagram) and Ibai Llanos (the most YouTuber, Streamer and Caster users).
Messi’s conversation with eBay did not go unnoticed. Firstly, because of the repercussions he had of being the first person to be seen interviewing the footballer in Spanish, and on top of that he did it live on his Twitch channel. And then, too, a gap opened between the old press and the new way of communication, because the first group did not feel well the blow of reality, about which the press could no longer guarantee the first information.
If there’s someone to blame or subscribe to both Ibai it’s PSG because Messi didn’t know at any point that the Basque caller was there, Although it’s true that they both met a few days ago thanks to Aguero-kun, who decided to take him to the player’s farewell party in Barcelona, and since then there has been sympathy between them.
In fact, Ibai Llanos was the last communicator to be attended on the interview round set by the Parisian team and was one of those with the least time to chat. But even so, eBay managed to get in first because he was the only one who He broadcast that interview live on his Twitch channel to more than 7 million followers, of whom about 30,000 are subscribers.
Indeed, it is Paris Saint-Germain that puts up an eBay photo with Messi promoting the conversation with Leo and sending a message to the followers of the club’s account in Spanish to generate interaction. “Who are these? Only the wrong answers,” it can be read.
“Future teen idol. Hardcore twitter trailblazer. Infuriatingly humble travel evangelist.”