Instagram: The United Kingdom organizes filters for influencers selling beauty products

Filters Instagram Very common, however: What happens when used by Influencers You promote beauty products? There is a moral streak that has already been set kingdom United.

The Advertising Standards Authority (ASA for its English numbers) from kingdom United He noted that the filters cannot “exaggerate the cosmetic and skincare effects” of products that are advertised or sold on various platforms, including social networks.

Penalties in response to a campaign

The And therefore You recommend removing these types of ads and preventing them from posting again.

The Effect Sasha Pallary, 29, promoted the #filterdrop campaign by condemning followers of internet personalities who buy recommended products about phishing.

At the same time, these types of posts have impacts that go beyond the monetary one. Pallari said BBC People who receive messages every day from women who feel they cannot match the unrealistic beauty standards shown on social media.

After the decision, the And therefore First, it will go to brands in charge of the posts, but it will also seek an alliance with social networks to be able to get rid of this type of content.

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